Consumer study about indoor environment and sustainability at home

An increasing amount of evidence shows that consumers find indoor air at home important and are willing to pay more for emission-free products. Wood is considered to be the most sustainable bio-based material option.

This white paper explores consumers' perspectives on the importance of indoor air quality for well-being and it's based on Stora Enso's end-user research in Sweden and Germany during 2020. The paper also reviews consumer attitudes towards the risk of emissions from products they buy.

Download the consumer study to find out how consumers experience: 
  • Indoor air quality and its impacts
  • Emissions from products they purchase
  • Formaldehyde and isocyanate 
  • Wood as a sustainable material option