Packaging performance guidebook

Engineered for performance: Understanding what makes paperboard deliver

Packaging is built long before it reaches the shelf, and how it performs depends on decisions made at every stage. We created this guidebook to help brand owners and converters understand what actually drives paperboard performance, from fiber selection to the finished package.

The board has to protect the product, hold its shape under load, run cleanly through high-speed converting, and carry print with consistency, and increasingly it has to do all of this with less material. Brand owners face pressure to reduce weight, cost, and carbon footprint without compromising on quality, while converters need a substrate that performs predictably across millions of packages.

The parameters used to describe paperboard, including basis weight, thickness, bulk, and stiffness remain the foundation of how the industry specifies materials. But advances in engineering have changed what is possible within those parameters, and a thinner, lighter board can now deliver the kind of performance once associated with heavier grades.

In this guide, you will find:

• A clear explanation of how paperboard is built, layer by layer, and how each decision shapes what the finished board can do
• The performance parameters that describe a board, what they mean, why they relate, and if they predict real-world performance
• How lightweighting works in paperboard, and how we achieve more performance with less material
• The role of box compression as the test where material, design, and converting precision come together
• A look at the surface, print, and barrier capabilities that determine how packaging performs both visually and functionally
  
  

Ready to specify with confidence? Download the guidebook and discover how the right paperboard, engineered the right way, delivers on every demand the modern value chain places on it.

Download by filling out the form. A confirmation will be sent to your email address with a link to download.